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Sep 15, 2011, Posted by Mike in the category, 0 Comments

In Defense of Snooki. Seriously.


In case you live in New Jersey, and haven’t heard: The production company that produces MTV’s Jersey Shore has received a tax credit of $420,000 from the Economic Development Authority (EDA) for their 2009 season today. People are up in arms, and there are already calls for the Governor to veto the credit.

Apr 26, 2011, Posted by Mike in the category, 3 Comments

Music Licensing – Why Do I Have to Pay?


You’ve been working with a video production company on an on-line video about your company’s services. The shoot went well, the video editing is well underway, but all of the sudden, they’re being sticklers about something they call music licensing… I mean, I bought the MP3 of the latest number 1 hit, just use it… no one will know.

Apr 20, 2011, Posted by Mike in the category, 1 Comments

5 Tips to Make Your Training Videos Less Mind-Numbing


We do a lot of training videos here at Brunswick Media Services. Let’s face it, in general, training videos tend to be on the boring side.

Apr 04, 2011, Posted by Mike in the category, 0 Comments

5 Tips to Make Your Business Event Videos Rock


Whether you’re an association meeting planner trying to document your speakers at a conference, or a marketing professional trying to capture the sales meeting, video is a great tool to share an event with people who could not attend an event in person, or to use on your website to attract attendees to future events. I’ve produced a number of live event videos for trade associations and businesses, and have a few tips to make your event video rock!

Mar 18, 2011, Posted by Mike in the category, 2 Comments

The Role of Kismet in Video Production


I was talking with a friend, and fellow video producer MadBrad Smith a few days ago about a piece he was producing for the USO of Illinois.

Feb 28, 2011, Posted by Mike in the category, 0 Comments

Write the Script; Then Toss It


I’ve often pontificated about the importance of the script in the video production process on this blog; today I’m contradicting myself, sort of…

May 19, 2010, Posted by Mike in the category, 4 Comments

rainsong – A Cross-Country Music Video


Like many things these days, it all started with an innocent little tweet from Rob Michael (@atmostrio on Twitter):

Mar 24, 2010, Posted by Mike in the category, 0 Comments

Save Money: Avoid the Creep


Scope creep, project creep, requirement creep, whatever you call it, it’s always a budget and timeline buster. Videos are no exception to creep; in fact, they’re probably more susceptible to it than other projects. Maybe it’s the novelty of seeing a camera crew on-site, but as soon as the lights go on, it seems like everyone in the office suddenly gets another great idea for the video, and just as suddenly, the 5-minute employee orientation video becomes a 45-minute epic rivaling Cleopatra in both running time and cost.

Mar 18, 2010, Posted by Mike in the category, 0 Comments

Video Production Rates Revisited


We’re getting an increasing number of quasi-frantic phone calls lately from people looking for “quick ballpark quotes” for videos. I most cases, their boss has given them the task with no real details.

Aug 25, 2008, Posted by Mike in the category, 0 Comments

The Bad, The Good, and The Fugly


The Bad

According to the Indianapolis Star: Scaffold collapses, stranding workers on Downtown building

The Good

The workers in the above story were fine, because they were waring the proper PPE. (For those of you who don’t know what PPE is, PPE = Personal Protective Equipment (things like hardhats, safety glasses, and safety harnesses.)

The Fugly

Now I know you folks are trained print journalists, and the story was breaking as you shot this video, but is there really such a rush on the story that you couldn’t have at least worked on the audio, or white balanced the camera so the video at least looked a little better? There was obviously some post production editing done to the video, why not just run a simple limiter on the audio, or run a color correction filter, or something. My speakers buzz like crazy when I saw this video.

Next time, turn down the gain, or fix it in post. Please?!?!?